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Success Case
The success story
The creativity days format was born with the aim of addressing the sustainability objectives QUALITY EDUCATION , DECENT WORK e INDUSTRY & INNOVATION.
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The format, born on the initiative of Jacopo Naidi - among other things, founder of Phoenix Factory - consist in the creation of interdisciplinary design afternoons between young students of different faculties of the University of Ferrara. Through some "game storming" methodologies, the Creativity Days allow a partner of Phoenix Factory to obtain an innovation project - mainly cultural - that can be implemented in their Company, Association or Institution conceived by the young people in whose province the Partner is based
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The creativity days immediately received the enthusiasm of the reference student community; thanks also to the support - also in terms of economic resources - of the Cultural Fund of the University of Ferrara, the format was repeated in the most characteristic locations of the Estense city. The tangible results obtained by the initiative in terms of sustainability objectives were:
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SDG 4 - QUALITY EDUCATION: improvement of the soft skills of the young participants, especially in terms of predisposition to team working;
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SDG 8 - DECENT WORK: transmission to young people of project management skills closely linked to the preparation of their own project and it's execution;
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SDG 9 - INDUSTRY & INNOVATION: innovation of the organization of the Phoenix Factory partners involved in the project.
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The format was finally recognized by the Department of Economics of the University of Ferrara as an activity worthy of 6 CFU. The creativity days were also praised by the Municipal Administration in a press conference ad the format capable of "opening new paths for young people to the world of work".​
Success Case
Videos and Articles
They wrote about Creativity Days and Phoenix Factory:
Estense.com : "The 'Creativity Days' open new paths for young people in the world of work" - here is the link
La Nuova di Ferrara daily newspaper: "Projects for new services: a hybrid path between study and work to create operations in the field" - here is the link
daily newspaper il Resto del Carlino : "Redeveloping the former Teatro Verdi: two days of discussion promoted by the Phoenix Factory association" - here is the link
Filo Magazine : "Phoenix Factory: if Ferrara students listen to the world of work" - here is the link
Web Radio Giardino broadcast: "Jacopo Naidi talks about Creativity Days"
- here is the link
Success Case
The next evolution
With the aim of bringing more and more innovation to Italian companies, Naidi decides to orient the activities of its format towards open innovation, thus developing an innovative methodology to identify innovation solutions to be implemented in Phoenix Factory Partner Companies with the support of local StartUps.
The format - evolution of the Cretivity Days - is called "Open Challenge". During the first and second wave of the Covid-19 pandemic, the format took place online and involved over 80 young students from over 15 Italian provinces. The young people, searching among the startups in their area of residence, developed over 30 innovation proposals for 8 companies.
The founder has now decided to start his own business and bring the format he created to all Italian university cities: on May 15, 2021, Naidi made official the collaboration with the JE Italy network to bring his "Open Challenge" format to over 24 university cities.
Il Resto del Carlino dedicated an article to the initiative .
This is the testimony of the last company involved in the project:
Success Case
Final Notes - Awards
Jacopo Naidi for his commitment to the initiative, was awarded in July 2020 by Fondazione Barletta among the under 30s who most distinguished themselves in the year with a €16,000 Scholarship. Jacopo currently lives in Rome and carries on his format, while continuing to coordinate the activities of Phoenix Factory.
UniFe News, estense.com, la Nuova Ferrara, and Corriere della Sera have written about Jacopo .
